Who is Pulp Graphic Design

Willie Cloete is the creative force behind Pulp Graphic Design. Willie was born in 1970 in the Free State, South Africa. Later he studied at the University of Pretoria and completed his honours degree in Literature Science combined with a certificate in practical Journalism from the same institution. He then continued to lecture marketing and public relations at Midrand Graduate Institute and Varsity College, while establishing Pulp Graphic Design.

Willie's unique style combined with his ability to translate the client's ideas stands alone to deliver a powerful message. Working with his client and imbuing each project with his creative freedom, Willie has created powerful products for a wide range of clients in various industries and professions.

With more than 12 years design experience behind him, Willie also add value to his designs by assisting his clients with practical and professional advice on aspects such as copy, best medium to communicate through, paper, colours and other visual aspects such as embossing and die-cutting.

"I don't have just good clients,
I have exceptional clients,"
says Willie in summing up his client base.